Jack Daniel’s
Arnold Worldwide

We’ll Bring the Whiskey

I wrote the main tag for this campaign, as well as a lot of the copy. Here are some of my favorites. These are for OOH and Print.
AD: Wes Dorsainvil, literally the best

International flavors campaign

How do you combine all the different brand elements of every flavor of whiskey for a global campaign where every country has different regulations? Uh. Well. Like this, I guess. Remaining campaign elements to come.

AD: Wes Dorsainvil, actual living Saint